NetFinance Interactive (past event)
December 02 - 04, 2014
Rancho Bernardo Inn, San Diego, CA
Contact Us: 1.888.482.6012
Scott Lehrbaum
Group Manager, Business Development
Intuit
Check out the incredible speaker line-up to see who will be joining Scott.
Download The Latest AgendaDay 3
Saturday, April 12th, 2014
10:50 Innovation Spotlights
#1 Scott Lehrbaum, Group Manager, Business Development, Intuit
#2 LIFE is a Game of Inches
Mary Ann O’Brien, Founder and CEO, OBI Creative
In business and life, success is a game of inches. Today, the inches that determine the difference between domination and just showing up to play are fought for and won by players who align their strategy with the customer journey. Winning at omni-channel requires understanding your customers – what they want, what they love and what they experience with your brand on every channel. By leveraging external research of your customers’ journey, you can be the catalyst for change in your organization and achieve success with your marketing efforts.
#2 LIFE is a Game of Inches
Mary Ann O’Brien, Founder and CEO, OBI Creative
In business and life, success is a game of inches. Today, the inches that determine the difference between domination and just showing up to play are fought for and won by players who align their strategy with the customer journey. Winning at omni-channel requires understanding your customers – what they want, what they love and what they experience with your brand on every channel. By leveraging external research of your customers’ journey, you can be the catalyst for change in your organization and achieve success with your marketing efforts.