NetFinance Interactive (past event)

December 02 - 04, 2014

Rancho Bernardo Inn, San Diego, CA

Contact Us: 1.888.482.6012

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Ryan Miller, VP Digital Sales at Bank of the West

Ryan Miller


VP Digital Sales
Bank of the West

Check out the incredible speaker line-up to see who will be joining Ryan.

Download The Latest Agenda

Day 1

Wednesday, February 12th, 2014


14:30 Workshop: Using Design Thinking to Fail Fast and Innovate

Learn basic Design Thinking skills using Stanford’s dSchool curriculum to bring modern innovation to your workplace. In this workshop, you’ll learn that every employee, regardless of their department or position, can be a design thinker. Participants will learn to engage with real end-users by probing, listening, and ultimately prototype potential solutions using an iterative interview technique to uncover unmet needs and assess possible solutions, all in less than 2-hours. Good ideas fail because we introduce them when the market isn’t ready, we target the wrong audience, or we boil the ocean to pluck out one grain of sand. This workshop will help provide the tools necessary to identify the right solution for a given segment or user and refine that solution in a quick test and learn fashion so that ideas can be brought to market sooner and better than before.