NetFinance Interactive (past event)
December 02 - 04, 2014
Rancho Bernardo Inn, San Diego, CA
Contact Us: 1.888.482.6012
Kevin Foster-Keddie
President/CEO
WSECU
Check out the incredible speaker line-up to see who will be joining Kevin.
Download The Latest AgendaDay 3
Saturday, April 12th, 2014
09:20 Lending via Mobile: An App That Disrupts Strategy with 6 Clicks
Creating mobile apps with impact and good margins requires a focus on operational effectiveness, ease of use and continuous improvement. WSECU generates $1 million in net revenue per employee with 20% of all applications originated and funded in less than a minute through the mobile channel for its small loan product. Using proprietary algorithms, WSECU is moving to migrate this disruptive technology to other loan product categories. Kevin Foster-Keddie, CEO of WSECU, will discuss the impacts on branding, strategy and organizational development that emerged with the development of this disruptive product.
• How Q-Cash mobile app was developed including design, partnerships and testing
• Development rules for meeting customer/member requirements
• Impacts on long term branding, strategy and organizational development
• Migration path for future loan products including auto and RE
• How Q-Cash mobile app was developed including design, partnerships and testing
• Development rules for meeting customer/member requirements
• Impacts on long term branding, strategy and organizational development
• Migration path for future loan products including auto and RE