NetFinance Interactive (past event)
December 02 - 04, 2014
Rancho Bernardo Inn, San Diego, CA
Contact Us: 1.888.482.6012
Justin Schuster
VP of Marketing
LiveRamp
Check out the incredible speaker line-up to see who will be joining Justin.
Download The Latest AgendaDay 1
Wednesday, February 12th, 2014
13:00 Innovation & Disruption Roundtables
30 minute interactive discussions moderated by the set leader below the topic title. Pick one!
#1 Internet Of Things: What Impact Will This Have On Financial Services Firms? What Issues Will It Bring Up With Security? What Opportunities Does It Provide?
Jon Biskner, VP of IT, Nicolet National Bank
#2 Resources & Talent: Keeping Up With The Labor Intensive Nature Of Digital Including Training, Hiring, Resourcing, Product Development & More
Laurie Rush, VP Product Management and Marketing, MECU of Baltimore, Inc
#3 The Power of Integrated GeoMarketing
Lauren Crocetti, Account Director, Yext
#4 Inspirave Roundtable: Topic TBA
Om Kundu, CEO, Inspirave
#5 Using Social Business To Power Digital Transformation
How Enterprise Collaboration Platforms Can Serve As A Key Component In Managing Change And Improving Cross-Functional Efficiencies
Benjamin Bettenbender, Director, Internal Digital Communications, Prudential Financial
#6 Reimagining The Interface To Money
Creating Engaging Online Banking Experiences
Stephen Bowe, Head of Digital, Bank of New Zealand
#7 How Do You Start Innovating and Keep It Going Once You’ve Started?
Amir Weiss, Head of Global eBusiness, MetLife
#8 Topic TBD
Mohammed Abaalkheil, Head of MarCom Division, Bank Albilad
#9 Measuring the Impact of Digital Marketing on Sales
Justin Schuster, VP of Marketing, LiveRamp
#1 Internet Of Things: What Impact Will This Have On Financial Services Firms? What Issues Will It Bring Up With Security? What Opportunities Does It Provide?
Jon Biskner, VP of IT, Nicolet National Bank
#2 Resources & Talent: Keeping Up With The Labor Intensive Nature Of Digital Including Training, Hiring, Resourcing, Product Development & More
Laurie Rush, VP Product Management and Marketing, MECU of Baltimore, Inc
#3 The Power of Integrated GeoMarketing
Lauren Crocetti, Account Director, Yext
#4 Inspirave Roundtable: Topic TBA
Om Kundu, CEO, Inspirave
#5 Using Social Business To Power Digital Transformation
How Enterprise Collaboration Platforms Can Serve As A Key Component In Managing Change And Improving Cross-Functional Efficiencies
Benjamin Bettenbender, Director, Internal Digital Communications, Prudential Financial
#6 Reimagining The Interface To Money
Creating Engaging Online Banking Experiences
Stephen Bowe, Head of Digital, Bank of New Zealand
#7 How Do You Start Innovating and Keep It Going Once You’ve Started?
Amir Weiss, Head of Global eBusiness, MetLife
#8 Topic TBD
Mohammed Abaalkheil, Head of MarCom Division, Bank Albilad
#9 Measuring the Impact of Digital Marketing on Sales
Justin Schuster, VP of Marketing, LiveRamp
Day 2
Wednesday, March 12th, 2014
14:25 PANEL: Measuring The Impact Of Digital On Your Sales Channel
• Understanding how to start
• What is the first thing? How do you take the very first step?
• How do we put measurements in place over things you directly or indirectly control
• How do you measure the return when you aren’t doing sales?
• Determining how to manage situations when sales are decreasing
• What caused it? How do you measure it?
• Evaluating the KPI’s & dashboards to use to understand your performance
• How do you prove to your CFO that the digital dollars are well spent?
• How do your filter out the noise to see the true impact of your digital channels?
• Strategies to measure your sales force’s effectiveness using digital measurements
• What is the first thing? How do you take the very first step?
• How do we put measurements in place over things you directly or indirectly control
• How do you measure the return when you aren’t doing sales?
• Determining how to manage situations when sales are decreasing
• What caused it? How do you measure it?
• Evaluating the KPI’s & dashboards to use to understand your performance
• How do you prove to your CFO that the digital dollars are well spent?
• How do your filter out the noise to see the true impact of your digital channels?
• Strategies to measure your sales force’s effectiveness using digital measurements